There are two misconceptions about aesthetics, which limit creativity and opportunities for building intentional interactions. The first, is the habit of using a facade as a cover narrative, separate from its internal elements. Much like mammalian skin, there are functional ties between internal and surface effects, often simplifying complexity and demonstrating the beauty through organization of its utility. Second, is the notion that aesthetics are exclusively visual. 

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In recent examples, luxury tech struggles with this balance to engineer a product that is not physically altered with time or rather improves in quality and effects. However, heirlooms historically were customized, carefully crafted by material experts, and passed down through generations. Luxury tech product lifetimes are typically 2 - 5 years, with higher daily use, environmental encounters, and demanding technical requirements. From psychologist perspective and first written record of the word, aesthetics engage other senses including all that is “perceived”, being "the science of what is sensed and imagined" (Baumgarten, Meditationes §CXVI, pp. 86–7).

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In practice, I workshopped with cross-functional teams to create potential pathways for future product development and extended art and design principles to future industry students-in-training as an extension of design thinking through guest lectures. Separately, I developed haptic swatches at material and application levels to provide user feedback, informing translational of physical (Developers), perceptual (Industrial Designers, Users) and property (Material Engineers) attributes.